Actor Ayushmann Khurrana and wife Tahira Celebrate their Platinum Day of Love & Exchange Platinum Love Bands

Bollywood’s most recent talent, singer and actor Ayushmann Khurrana and wife Tahira today unveiled an exclusive range of Platinum Love Bands – Endless Love collection with Ranka Jewellers. With romantic tunes of love songs the coveted couple revisited their special moments of the discovery of true love and exchanged Platinum Love Bands to mark their special day. Precious platinum is a naturally white metal that never fades or tarnishes with time, just like real love that lasts for an eternity and is symbolic of everlasting love.

The Key concepts adopted for the range are ‘Infinity Symbols’, ‘Endless Love Knots’ and ‘Duo Bands’, an eternal token of love. Perfect to celebrate the emotions of everlasting love and a mark of the couple’s Platinum Day of Love.

The charismatic couple, Ayushman Khurrana and Tahira unveiled the Endless Love Range and spoke about their very special Platinum Day of Love; Ayushman dedicated some harmonious tunes rendered by him for his wife and exchanged Platinum Love Bands. He said, “After knowing each other for over 12 years, it was a very special day when I realised I was in love with Tahira and professed it by calling her at 1:48 a.m. in the night. Reliving that moment today and celebrating it with platinum reaffirms the strength and stability of our relationship. My wife’s name Tahira means purity and platinum also is pure. Besides, the enduring metal platinum rightly symbolises the beautiful emotion of everlasting love I feel for her. These Platinum Love Bands by Ranka will always bring back very special memories that have bound us in a love that will never end.”

Adding further, Tahira said, “Our Platinum Day of Love marks a very significant milestone in our journey as a couple, celebrating it with Platinum Love Bands and capturing this momentous occasion with an everlasting expression, feels just right. The platinum collection of jewellery is beautiful and is not flamboyant or in your face, but understated, strong, durable and pure. Something that both of us relate to and it is representative of our love.”
Mr. Vastupal Ranka, Director, Ranka Jewellers said, “The demand for platinum jewellery at RANKA stores has been on an upward trend over the years. Our platinum jewellery collection appeals to the consumers and this season with the launch of Platinum Love Bands – Endless Love collection, we offer a symbolic range which is an ideal expression of everlasting love for couples.”

Mr. Tejpal Ranka, Director, Ranka Jewellers said, “The Endless Love collection includes a new design direction, each pair of bands is symbolic of the deep emotions around a couple’s enduring love for each other and the design themes infuse the themes ‘Infinity Symbols’, ‘Endless Love Knots’ and ‘Duo Bands’, flawlessly making the Platinum Love bands an eternal token of love.”

Mr. Shailesh Ranka, Director, Ranka Jewellers said, “The Love bands set in naturally white metal which never fades or tarnishes with time and its enduring qualities appeal to the consumers thus making platinum jewellery an ideal representation of an everlasting emotion. We are delighted today to witness Ayushmann and Tahira’s Platinum Day of Love celebration with the new range of Endless Love – Platinum Love Bands.”

Platinum Love Bands are the perfect expression of eternal love to that special someone. Each pair compliments each other and is symbolic of the relationship between two individuals in love. The deep emotion of love was clearly encapsulated through the concept of Platinum Day of Love and the ambient décor of well-known iconic images of love symbolising everlasting love with eternal platinum set the tone for the event.

The design concept for the Platinum Love Bands – Endless Love range is based on a design hook taken from a trend report presented by WGSN, a worldwide leader in trend forecasting under one of the aesthetic directions of ‘Luxury Archeology’; a new design direction which used both ancient materials and amalgamates it with modern themes. The range, symbolic of eternity, captures a way of expressing love and includes pieces of minimal expressions of mythological or ancient icons of eternal love on contemporary platinum pieces.

Platinum Guild India Quality Assurance Programme

In order to assure consumers of the purity of platinum jewellery, Platinum Guild India Pvt. Ltd. has appointed Underwriters Laboratories (UL Inc, USA) to audit and monitor its Quality Assurance Scheme. Under this scheme, all authentic platinum jewellery in India comes with a Quality Assurance Card and bears the purity hallmark of “Pt 950” stamped inside the piece. This also serves as an assurance of a ‘buy back’ programme.